Agile Manaus tourism and culture of the AmazonAccording to a Sebrae survey, women account for 15.4% among those who have a business up to three and a half years old.
Brazilian women are ahead of men in creating new businesses. In 2016, the entrepreneurship rate among those who have a business up to three and a half years old was 15.4% among women and 12.6% among men.
The information is in the Global Entrepreneurship Monitor 2016 survey, coordinated in Brazil by the Brazilian Service of Support to Micro and Small Enterprises (Sebrae) and by Brazilian Institute for Quality and Productivity (IBPQ).
The survey also revealed that women undertake business out of necessity more often than men. In the female group, 48% said they sought entrepreneurship because they needed it. In the male group, this percentage drops to 37%.
Empowerment
Marcelo Minutti, professor of entrepreneurship and innovation at the Ibmec School of Economics and Finance, sees as positive the greater female presence in new businesses. He believes that this is a result of women's empowerment and assesses that, with time, the number of those who are ahead of longer-established businesses will also grow.
"We have noticed, in recent years, a strong tendency for women to become entrepreneurs. Even these current growth percentages are the result of a very large lag [of their presence in the business before]. This was dammed up. As this empowerment has only gained strength in the last few years, this reflects, because the businesses are newer as well," she says.
Activities
According to the survey, in 2016, while 49% of female startup entrepreneurs were concentrated in four activities, 50% of male startups were in nine segments.
They were distributed in the sectors of domestic services (13.5%), hairdressing or beauty treatment (12.6%), retail trade in clothing and accessories (12.3%) and catering and buffeting (10.3%).
For Minutti, the barriers of the corporate world and the cultural background itself can explain the concentration of women entrepreneurs in areas associated with the female universe.
"She can concentrate in the space where it is easier for her. There is also a cultural load, referring to how men are raised and how women are raised. A basic work has to start, from the time the girls are there at school until they reach the age of entrepreneurship," she argues.
